Legal Marketing & Business Strategy Speaker

Jennifer Campbell Goddard, CEO, Integrity Marketing Solutions

photo: Jennifer Goddard

Jennifer is a sought-after expert on the business side of law. Her inspirational and transformative presentations help attorneys discover new opportunities for growth and profitability in an era of high-velocity change. In her most recent keynotes and leadership sessions, she is leading clients to meet the challenges of a changing marketplace by focusing on value and aligning strategy to fast-paced industry trends.

As a speaker before audiences large and small, Jennifer conveys her passion for helping practices grow with a straight-forward, no-nonsense Midwestern approach that is a breath of fresh air. Audiences find her engaging and accessible, informative and entertaining. Jennifer’s presentations are consistently top rated by audience members and event organizers alike.

Jennifer came to marketing from journalism, which is evident in her speaking and writing: she is a Storyteller Extraordinaire. An award-winning newspaper reporter and editor, Jennifer has received several Missouri Press Association honors for writing and reporting, and was recognized for Excellence in Journalism by the University Of Missouri School Of Journalism.

Some of her recent and upcoming speaking appearances include Local Search Today! in London, the Florida Bar Elder Law Section, the Massachusetts Forum of Estate Planning Attorneys, the Florida Forum of Estate Planning Attorneys, Lawyers with Purpose, WealthCounsel and the annual conference of the Association of Directory Publishers.


Jennifer’s presentation at our Local Search Today! conference in December 2014 in London was evaluated by the delegates as the best presentation of the event. A majority of our speakers scored high but Jennifer was Number One! She made a clear case for the massive changes needed to market goods and services now that the sales funnel has been replaced with a dynamic and fragmented path that demands a far more sophisticated approach to marketing. The delegates came away with both theory and best practices. Jennifer’s presentation style was both entertaining and informative and added greatly to the programme.

Peter Buxton, Organiser of Local Search Today conferences and workshops.


I just wanted to thank you again for a great presentation. Your input to this practice management summit was extremely valuable. The feedback from attendees was great and most importantly they have some fantastic information to bring back to the office and implement, I know that I do. You started off the day with such inspiration and the video clips were absolutely perfect. Those were shared when I got back to the office.

Allen Margulis, JD, MST, President, Massachusetts Forum of Estate Planning Attorneys, Inc.

Jennifer’s Keynote & Presentation Topics Include:

  1. Strategic Planning for the Solo and Small Law Firm
  2. Mapping Your Blue Ocean Strategy
  3. The New Customer Journey
  4. Tracking Marketing Performance
  5. Search Engine Marketing
  6. Making Better Strategic Decisions
  7. Marketing Automation and Your Cloud-Based CRM
  8. New Standards in Workshop Marketing for Legal Practices
  9. How Industry Trends Will Change Your Practice
  10. Un-Sell Your Law Firm on Social Media
  11. Discovering (and Telling) Your Brand Story


I have been a practicing attorney for 17 years, and therefore, have heard my share of continuing education speakers, marketing professionals, and other presenters. I would put the instruction and guidance I have received from Jennifer Goddard at the top of the list. She does her research and gives a thorough, easy to follow presentation that not only gets to the bottom line, but has positively affected my bottom line!

Michael D. DellaMonaca, JD, Fitchburg, MA


I have had the pleasure of attending three Integrity Marketing Solutions seminars in Olathe, Kansas. A highlight of all three was Jennifer Campbell Goddard who presented multiple sessions. She clearly knows her stuff. Her presentations were entertaining and engaging. What elevates her even more is how passionate she is about what works. She will not jump on the “next big thing” but demands evidence that a strategy works. So if Jennifer speaks, I listen!

Linda Solash-Reed, P.L., Orlando, FL

Give Us a Call!

If you would like to have Jennifer come speak at your event, to your firm or board of directors, call James to discuss the details: 1-877-352-2021.